Content Marketing
“Content Marketing is the process of developing, publishing and distributing relevant and interesting content about your company or product to enable and guide your customers to make an intelligent and informed purchase decision.”
Content Marketing is an aggregate of multiple disciplines as mentioned along side and all are needed for a successful implementation. At Digital Bait we offer all these in part or as a composite offering to all our clients, depending on your specific requirement.
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Communication Strategy
We start by building a comprehensive communication strategy based on your business objectives, and set measurable goals to achieve those objectives.
Content Creation
The reason why people visit a website. Content. Key to how you build your brand clout online, build a loyal following and engage with your target audience
Graphic Design
From logos to infographics to the perfect social media post, we are geared to deliver the designs that grab attention and convey your brand message effectively
Social Media Marketing
The most cost-effective way to reach and engage with your target audience. We build the right content and distribution strategy to grow and engage followers and build relationships
Development (PC & Mobile)
Whether it's a website, a blog or even an app, we can help build the platform that serves as the destination for your brand and enhances engagements with your customers
Digital Marketing
Sometimes in combination with other tactics, it's necessary to support your Content Marketing campaign with targeted digital advertising. Build an effective campaign with our experts
Analytics
Key to the success of each campaign is the ability to measure and alter course to maximise effectiveness. We will set objectives and also build mechanisms to measure success
Keyword Analysis
It's important to know the keywords and phrases that customers are likely to use to reach your website. Our content team relies on these inputs to develop content that performs
Search Engine Optimisation
Search Engines set the rules that determine how your customers will search and reach your website. We ensure that your blog or website complies with all these rules
Content Packages
Blog STARTER Pack (Rs.)
- 4 blog posts a month
- 1 stock image with each post
- 600-1000 words per post
SEO Starter Package (Rs.)
- 12 blog posts a month
- 1 stock image with each post
- 600-1000 words per post
- Structured as per SEO requirements
Recommended SEO Package* (Rs.)
- 16 blog posts a month
- 1 stock image with each post
- 600-1000 words per post
- SEO ready
bulk and custom Package (Rs.)
- Upto 200 blog posts a month
- 1 stock image with each post
- 600-1000 words per post
- SEO ready
Frequently Asked Questions
Know more regarding the packages here
Who should subscribe to the Blog Starter Pack?
The Blog starter pack is ideal for someone just starting a blog like a company CEO, a small business owner, a service company or anyone who wants to use a blog to keep in touch with a specific audience and believe sharing content will help build community and their business overall. A blog is a great way to share your voice and opinions
Why subscribe to the SEO Optimised package?
The SEO Optimised package is ideal for that company that wants to pursue organic traffic for their website by investing in building content around specific keywords. Experts recommend a minimum of 12 articles a month. And once you reach 55-70 articles on your blog you start seeing a sharp uptake in organic traffic. But for that, the content needs to be presented in a specific structure. We ensure that the content we create is compliant to those structures.
Why is this the recommended package?
Though 12 is the bare minimum that experts recommend for building organic traffic, 16 posts a month is the ideal number for building up a repository of content, based on specific keywords. Any less or any more doesn’t have the same desired impact and could actually deliver diminished results.
How many posts can you deliver per month?
We have delivered as many as 250 posts a month for one of our clients for their portal.
Can we customize the package based on word count, the number of articles and images?
Yes, all customizations are possible as per your requirments
When and how do we pay for the articles?
We prefer to work with a 50% advance payable at the beginning of each month with balance payment payable in 45 days. All transactions will be billed with GST, as applicable. Payable directly through NEFT/RTGS to our bank account.
What other content can you develop?
We are a full-service digital and content marketing company. We can help you with audio content, video content, Infographics, Ebooks, Downloadable Case Studies, PPTs, Social Media posts etc. Do get in touch to discuss the full scope
Do you provide any other services beyond content development?
As a full-service digital and content marketing company, our services include Content Marketing, Performance Marketing, PPC, Social Media Marketing and Advertising services.